WordPress analytics for WooCommerce

Know if your store is actually working

4.9 out of 5 stars out of 182 reviews

Trusted by 200,000+ websites

GA4 wasn’t built for stores like yours

Built for stores that earn money, not for Google’s ad machine

WooCommerce sales analytics

Revenue, orders, average order value and product performance in one dashboard. See what’s selling and what’s sitting. No GA required.

EDD analytics

Running Easy Digital Downloads? Burst tracks your digital product sales and subscription revenue the same way it does for WooCommerce.

Subscription analytics

Track recurring revenue month by month. See which products retain subscribers and which ones churn.

Burst tracks visitors anonymously by default. No consent popup before checkout means fewer distractions and a cleaner path to buy.

Conversion goal tracking

Set up goals for add-to-cart, checkout start or any custom action. See which pages and traffic sources actually convert, not just which ones bring visitors.

Bot filtering

Traffic spikes happen. Burst filters known bots before they touch your stats, so the numbers you see reflect real customers, not crawlers.

What store owners say

“Finally, an analytics plugin I can actually explain to clients. The charts are visual, data is real-time, and the integration with WooCommerce is excellent.”

@anguskeystone – Verified WP.org review

Your data stays on your server. Full stop.

No external servers

All tracking runs from your own WordPress database. No data is ever sent to Burst’s servers or any third party.

No cookies required

Burst tracks visitors anonymously by default and can run entirely without cookies — which means no consent popup before checkout.

No personal data collected

Burst is compatible with GDPR, CCPA, and PECR by design. Read how we handle data →

Your plan: Business

Business

Core analytics

  • Unlimited pageviewsCollect unlimited pageview data, all stored locally on your site.
  • Real-time analytics
  • Identify the real-time source for live visitors
  • See a live count of active users on your site
  • Goal & conversion tracking
  • Analyze goal conversions over time
  • Track clicks on specific links or buttons
  • Detailed insights
  • View table of top performing pages and posts
  • Track key metrics (Visitors, Sessions, Pageviews, Bounce Rate)
  • Breakdown of visitors by device (Desktop, Tablet, Mobile)
  • Filter data by custom date ranges

Privacy & performance

  • Locally hosted data
  • Benefit from 100% data ownership
  • Cookieless tracking
  • Toggle tracking cookies on or off with one click
  • Honor “Do Not Track” browser requests
  • Compatible with GDPR, CCPA, PECR and NFADP

Marketing & acquisition

  • Geographic insights
  • View geographic data in both a list and map format
  • Drill down from country to state/region and city level
  • Advanced region and country visualizations
  • See visitor information per city, state, country or continent
  • See sales information by location
  • Referral source analysis
  • Understand which external sites drive the most visitors
  • See a detailed breakdown of all referring websites
  • Analyze incoming URL parameters
  • UTM & Campaign tracking
  • Measure pageviews attributed to specific marketing efforts
  • Track standard UTM parameters (source, medium, campaign etc.)
  • Filter your entire dashboard by a specific campaign

WooCommerce analytics

  • Revenue & sales tracking
  • Compare sales metrics over time
  • Identify your most profitable products
  • Attribute revenue to top countries and devices
  • Measure Cart Abandonment Rate & AOV
  • WooCommerce funnel analytics
  • Track the total number of sessions that reach each funnel stage
  • Identify the exact percentage drop-off at each step
  • Visualize the complete customer journey from visit to purchase

14-day free trial · 30-day money-back guarantee · Cancel anytime

Compare all plans →

Built by two people who use it on their own store

Rogier & Hessel, founders of Burst Statistics

Founded in Groningen, the Netherlands

Frequently asked questions


Does Burst replace WooCommerce’s built-in reports?


No, and it doesn’t try to. WooCommerce reports show your order data. Burst shows you how visitors behave on your site, where they came from and what they did before buying. They serve different purposes and work well alongside each other.


Do I need a cookie consent banner?

Not with Burst. Burst tracks visitors anonymously by default and can run entirely without cookies. That means no consent popup, which removes a distraction that often appears right before checkout.


Will adding analytics slow down my store?

No. Burst runs from your own server, not an external CDN. That makes it lighter and faster than tools like GA, which load scripts from a third-party domain on every page.

How accurate is the data compared to Google Analytics?

More accurate for small and mid-size stores. GA samples data and applies statistical modeling, which can hide or reshape numbers. Burst shows every real visit as it happened. The only filtering we do is removing known bots and obvious outliers.

Choose your Burst Pro plan

Creator

Ideal for bloggers and small business sites

  • 1 site

All Burst Statistics features +

Business

Perfect for WooCommerce stores and marketers

  • 1 site

All Burst Statistics features +

Agency

Built for freelancers and agencies managing client sites

  • Unlimited sites

All Burst Statistics features +

Creator

Ideal for bloggers and small business sites

  • Up to 5 sites

All Burst Statistics features +

Business

Perfect for WooCommerce stores and marketers

  • Up to 5 sites

All Burst Statistics features +

Agency

Built for freelancers and agencies managing client sites

  • Unlimited sites

All Burst Statistics features +

Agency

Built for freelancers and agencies managing client sites

  • Unlimited sites

All Burst Statistics features +

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