Geographic insights

Find out where your audience actually lives

Country, region, city. Burst breaks down your audience by location so you know where to focus your content, which markets are growing and where you’re getting traction you haven’t earned yet.

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4.9 out of 5 stars out of 181 reviews

View geographic data in both a list and map format

Visualise traffic by country

Get the big picture instantly. The interactive world map highlights your most active regions with clear heat map data, while the list view gives you precise visitor counts per country. It is the quickest way to see if your international SEO is working or if your brand is gaining traction in new territories.

Included in Creator plan

Drill down from country to state/region and city level

Zoom in to states and regions

Sometimes country-level data isn’t specific enough. Burst allows you to click into any country to see a breakdown by state, province, or region. Whether you are tracking a local ad campaign in Bavaria or California, you can see exactly which specific areas are driving traffic to your site.

Included in Creator plan

Advanced region and country visualizations

Analyze behavior, not just visits

Volume isn’t everything. Switch your map view to track bounce rates, session duration, or conversion rates by region. You might find that while the US sends the most traffic, visitors from Germany stay longer and buy more. These nuance indicators help you focus your energy on high-quality traffic sources rather than just vanity numbers.

Included in Creator plan

See visitor information per city, state, country or continent

Pinpoint specific cities

Drill down even further to see visitor data by city. This is crucial for local businesses and targeted marketing. Knowing that your “Netherlands” traffic is actually concentrated in “Groningen” rather than “Amsterdam” changes how you talk to your audience and where you should spend your advertising budget.

Included in Creator plan

See sales information by location

See where your revenue comes from

If you run a WooCommerce store, geographic insights become financial insights. Burst Pro connects your sales data to location, showing you exactly which countries generate the most revenue and highest conversion rates. Stop wasting ad spend in low-performing regions and double down on the countries that actually buy.

Included in Business plan

What our WordPress users are saying

4.9 out of 5 stars out of 181 reviews

“Love how it’s quick to setup, use and yet powerful enough to get the stats you need.”

@dinz

“I had Google Analytics, I installed Burst stats and it gives me the stats I need without all the overhead.

@marxgal

“Finally, an analytics plugin I can actually explain to clients.”

@anguskeystone

Frequently asked questions

Will my clients understand Burst?

Burst is made to be understandable, not overwhelming and actually useful.

We prioritise keeping things simple over tracking every metric possible, we focus on data that actually provides insight.

Where does Burst store my data?

All data collected by Burst stays on your own WordPress site. Unlike some other analytics tools, our business model doesn’t rely on monetizing your data.

Does Burst slow down my website?

No, it does not. Even with lots of data gathered it does not slow down the pagespeed for your visitors.